When you formulate an intellectual property strategy it is important to relate your business to its environment. You can achieve this through a branch analysis that analyzes and evaluates threats from newcomers, substitute products or services, negotiation positions of current or potential suppliers and/or clients, as well as rivalry between companies in your field. We have considerable experience of carrying out branch analyses in close cooperation with our clients. Please contact any of our patent attorneys for further information about what we can do for you in this area.